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THE DYSON WEBSITE
RESPONSIVE WEBSITE - CONTENT & UX UPDATE
A project set to redesign the Dyson website, making it responsive and improving the overall customer experience.
I inducted and mentored new team members and presented new UX Principles to educate the digital team and wider business.
In addition to design work, I defined page content
and hierarchy (schematics) for each product page for the UK, USA and Japanese Dyson sites.
I also worked on creative UX updates and additional requirements to existing designs focusing on checkout.
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